George, Is Your Product Creation Plan Sound?

Hi George,

Daniel Scocco here, and this is the Daily Blog Tips newsletter.

Today I want to address another important point about product
creation.

As entrepreneurs, many of us spend far too much time "preparing" to
release our flagship book, course, or product into the world, and
not enough time rolling up our sleeves and doing it!

In fact, just the other day I saw an email that went like this:

> I know I need to release my product, but right now I am just
> focused on building up my blog, building my audience,
> and making lasting connections. Then I will need to
> spend a good few months creating a product
> with incredible value, and finally I'll be ready to start
> the launch phase.
> --Stephan

Stephan's "plan" requires him to (1) build a blog, (2) build his
audience, (3) make lasting connections, (4) spend months creating a
product . . . all BEFORE he releases his product.

And if know anything about Stephan (and folks in his situation)
he'll probably turn these four steps into two years of work.

And during these two years, he might (unfortunately) run out of
steam, run out of money, and quit altogether. Which happens quite
often.

Anyway, if Stephan's plan sounds anything like yours, then you
should think twice and review your strategy. In fact I want to
encourage you again to attend the webinar my friend Clay Collins
will be hosting on this topic, exclusive for DBT subscribers.
Here's the sign-up link:

--> http://www.guestlectureevent.com/danielscoccoandclay/

Stephan's plan is the result of far too many incorrect assumptions.
It doesn't have to be this way. Not by a long shot.

As I mentioned last week Clay has a system to launch products that
allows you to build your audience WHILE you are studying your
market. Not only that, you can actually launch before you have the
product ready to go, and this strategy might even increase the
value of your product because it will be more aligned with the
needs of your customers.

Sounds intriguing? Then join us for the free webinar on Thursday,
April 12th (5PM Pacific, 7pm Central, 8pm Eastern).

--> http://www.guestlectureevent.com/danielscoccoandclay/

See you on Thursday,
Daniel Scocco

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2972 Columbia St. Suite # 8161 - Torrance, CA 90503 - US

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